{"id":60885,"date":"2021-11-30T09:17:16","date_gmt":"2021-11-30T09:17:16","guid":{"rendered":"https:\/\/wearewisely.com\/project\/un-support-vip-pour-la-marcel-kint-konvert-classic\/"},"modified":"2021-11-30T09:17:16","modified_gmt":"2021-11-30T09:17:16","slug":"un-support-vip-pour-la-marcel-kint-konvert-classic","status":"publish","type":"project","link":"https:\/\/wearewisely.com\/fr\/project\/un-support-vip-pour-la-marcel-kint-konvert-classic\/","title":{"rendered":"Un support VIP pour la Marcel Kint Konvert Classic"},"content":{"rendered":"

[et_pb_section fb_built=”1″ admin_label=”Hero” _builder_version=”4.8.1″ use_background_color_gradient=”on” background_color_gradient_start=”#e0013f” background_color_gradient_end=”#0b0146″ background_color_gradient_direction=”144deg” background_color_gradient_start_position=”9%” custom_margin=”|||” custom_padding=”120px||0px|” box_shadow_style=”preset4″ box_shadow_horizontal=”0px” box_shadow_vertical=”-100px” box_shadow_color=”#ffffff” box_shadow_position=”inner”][et_pb_row _builder_version=”4.8.1″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” min_height=”321px” custom_margin=”||-80px||false|false” custom_margin_tablet=”-60px||||false|false” custom_margin_phone=”-90px||-78px||false|false” custom_margin_last_edited=”on|tablet”][et_pb_column type=”4_4″ _builder_version=”3.25″ custom_padding=”|||” custom_padding__hover=”|||”][et_pb_text content_tablet=”<\/p>\n

Un support VIP pour la Marcel Kint Konvert Classic<\/h2>\n

” content_phone=”<\/p>\n

Un support VIP pour la Marcel Kint Konvert Classic<\/h5>\n

” content_last_edited=”on|phone” admin_label=”Title” _builder_version=”4.9.4″ text_font=”||||||||” header_font=”Montserrat|500|||||||” header_text_align=”center” header_font_size=”84px” background_layout=”dark” custom_margin=”||||false|false” custom_margin_tablet=”-35px||||false|false” custom_margin_phone=”0px||||false|false” custom_margin_last_edited=”on|phone” custom_padding_tablet=”||0px||false|false” custom_padding_phone=”0px||0px||false|false” custom_padding_last_edited=”on|tablet” animation_style=”zoom” animation_direction=”left” animation_intensity_zoom=”10%” header_font_size_tablet=”50px” header_font_size_phone=”” header_font_size_last_edited=”on|phone”]<\/p>\n

Un support VIP pour la Marcel Kint Konvert Classic<\/h2>\n

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\n[\/et_pb_divider][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ admin_label=”About” _builder_version=”4.8.1″][et_pb_row _builder_version=”4.8.1″ _module_preset=”default”][et_pb_column type=”4_4″ _builder_version=”4.8.1″ _module_preset=”default”][et_pb_text _builder_version=”4.8.1″ _module_preset=”default” text_font=”Montserrat|300|||||||” text_font_size=”12px” link_option_url=”https:\/\/wearewisely.com\/fr\/cases\/”]<\/p>\n

< retour vers l\u2019aper\u00e7u<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”3.25″ custom_margin=”|||” custom_padding=”|||”][et_pb_column type=”4_4″ _builder_version=”3.25″ custom_padding=”|||” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/wearewisely.com\/wp-content\/uploads\/2021\/11\/Visuals-Wisely-6.jpg” title_text=”Visuals Wisely (6)” align=”center” _builder_version=”4.9.4″ _module_preset=”default” width=”50%” width_tablet=”70%” width_phone=”75%” width_last_edited=”on|phone” module_alignment=”center” custom_margin=”||||false|false” custom_margin_tablet=”” custom_margin_phone=”-55px||||false|false” custom_margin_last_edited=”on|phone”][\/et_pb_image][et_pb_text content_tablet=”<\/p>\n

Communication en ligne et outils technologiques pour l\u2019\u00e9v\u00e9nement VIP<\/h6>\n

” content_phone=”<\/p>\n

Communication en ligne et outils technologiques pour l\u2019\u00e9v\u00e9nement VIP<\/h6>\n

” content_last_edited=”on|phone” admin_label=”Title” _builder_version=”4.9.4″ text_font=”Montserrat|300|||||||” text_font_size=”16px” text_line_height=”1.8em” header_font=”||||||||” header_2_font=”Montserrat|500|||||||” header_2_text_align=”center” header_2_font_size=”30px” header_2_line_height=”1.4em” text_orientation=”center” max_width=”90%” module_alignment=”center” custom_margin=”||||false|false” animation_direction=”right”]<\/p>\n

Communication en ligne et outils technologiques pour l\u2019\u00e9v\u00e9nement VIP<\/h2>\n

[\/et_pb_text][et_pb_text _builder_version=”4.9.4″ text_font=”Montserrat|300|||||||” text_font_size=”16px” text_line_height=”1.8em” quote_font=”Montserrat|||on|||||” quote_text_align=”center” background_enable_color=”off” animation_direction=”right” border_color_all=”#0b0146″ box_shadow_style=”preset1″ locked=”off”]<\/p>\n

Client <\/strong>: asbl Kortrijk Koerse<\/p>\n

P\u00e9riode <\/strong>: juni \u2013 augustus 2021<\/p>\n

Groupe-cible <\/strong>: B2B \/ B2C<\/p>\n

Services <\/strong>: architecture technologique, gestion de projets, support administratif, marketing en ligne et marketing social<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.8.1″ custom_padding=”60px|0px|0px|0px|false|false”][et_pb_column type=”4_4″ _builder_version=”3.25″ custom_padding=”|||” custom_padding__hover=”|||”][et_pb_text _builder_version=”4.9.4″ text_font=”Montserrat|300|||||||” text_font_size=”16px” text_line_height=”1.8em” custom_padding=”||0px|||” animation_direction=”right” locked=”off”]<\/p>\n

LE D\u00c9FI<\/u><\/strong><\/p>\n

L\u2019asbl Kortrijk Koerse est la structure qui organise la Konvert Kortrijk Koerse. En 2021, elle a fusionn\u00e9 avec la Wielervereniging Boldershof, l\u2019organisation \u00e0 la baguette du GP Marcel Kint. Cette ann\u00e9e, ces deux associations ont organis\u00e9 ensemble la Marcel Kint Konvert Classic : pendant que la Wielervereniging Boldershof g\u00e9rait l\u2019organisation de la course, l\u2019asbl Kortrijk Koerse s\u2019est concentr\u00e9e sur l\u2019\u00e9v\u00e9nement VIP. Cet \u00e9v\u00e9nement accueille traditionnellement pr\u00e8s de 1 500 vips qui viennent f\u00eater la fin de \u00ab Kortrijk Cong\u00e9 \u00bb.<\/p>\n

Depuis quelques ann\u00e9es, l\u2019asbl Kortrijk Koerse fait confiance \u00e0 Wisely pour assurer la promotion en ligne <\/strong><\/span> de l\u2019\u00e9v\u00e9nement. Ensemble, nous travaillons \u00e9galement aux aspects d\u2019innovation et de digitalisation<\/strong><\/span>, tant en coulisses que dans les communications destin\u00e9es au grand public. Cette ann\u00e9e, notre \u00e9quipe a une nouvelle fois eu le plaisir d\u2019organiser l\u2019\u00e9v\u00e9nement VIP.<\/p>\n

[\/et_pb_text][et_pb_text _builder_version=”4.9.4″ text_font=”Montserrat|300|||||||” text_font_size=”16px” text_line_height=”1.8em” link_text_color=”#e0013f” animation_direction=”right” locked=”off”]<\/p>\n

 <\/p>\n

NOTRE SOLUTION<\/strong><\/span><\/p>\n

Afin d\u2019assurer un d\u00e9roulement et un contr\u00f4le efficaces de toute la communication et de l\u2019ensemble des inscriptions, nous avons utilis\u00e9 plusieurs <\/strong><\/span>. Pour les inscriptions et le paiement de l\u2019\u00e9v\u00e9nement VIP et de l\u2019\u00e9preuve chronom\u00e9tr\u00e9e, nous avons mis en place un syst\u00e8me de ticketing automatique, coupl\u00e9 \u00e0 un web shop. Le jour de l\u2019\u00e9v\u00e9nement, le code QR des tickets a pu \u00eatre scann\u00e9 rapidement \u00e0 l\u2019entr\u00e9e. \u00c0 cela s\u2019est ajout\u00e9 le contr\u00f4le du Covid Safe Ticket. Ce contr\u00f4le s\u2019est pass\u00e9 efficacement lui aussi gr\u00e2ce aux tablettes que nous avions mises \u00e0 disposition, ainsi qu\u2019\u00e0 notre expertise en la mati\u00e8re.<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.9.4″ _module_preset=”default”][et_pb_column type=”4_4″ _builder_version=”4.8.1″ _module_preset=”default”][et_pb_image src=”https:\/\/wearewisely.com\/wp-content\/uploads\/2021\/11\/Visuals-Wisely-6.jpg” title_text=”Visuals Wisely (6)” align=”center” _builder_version=”4.9.4″ _module_preset=”default” width=”45%” width_tablet=”75%” width_phone=”91%” width_last_edited=”on|tablet”][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.8.1″ _module_preset=”default”][et_pb_column type=”4_4″ _builder_version=”4.8.1″ _module_preset=”default”][et_pb_text _builder_version=”4.9.4″ text_font=”Montserrat|300|||||||” text_font_size=”16px” text_line_height=”1.8em” link_text_color=”#e0013f” animation_direction=”right” locked=”off”]<\/p>\n

En ce qui concerne la communication<\/strong> <\/span> destin\u00e9e au grand public, nous avons cr\u00e9\u00e9 pour le client un site web, ainsi que des pages Facebook et Instagram. Le site web a \u00e9t\u00e9 adapt\u00e9 au nouveau style de la course et nous y avons publi\u00e9 toutes les informations \u00e0 conna\u00eetre. Nous y avons \u00e9galement int\u00e9gr\u00e9 l\u2019application d\u2019inscription destin\u00e9e aux sponsors et aux participants \u00e0 l\u2019\u00e9preuve chronom\u00e9tr\u00e9e. <\/p>\n

Pour les pages Facebook et Instagram, nous avons \u00e9labor\u00e9 un plan de contenu abordant sous divers angles la course, l\u2019\u00e9v\u00e9nement VIP et les informations g\u00e9n\u00e9rales. Nous avons utilis\u00e9 pour ce faire des vid\u00e9os, des stories, des messages et de la publicit\u00e9 sur les r\u00e9seaux sociaux. Durant l\u2019\u00e9v\u00e9nement, notre \u00e9quipe s\u2019est par ailleurs livr\u00e9e sur place \u00e0 de la production de contenu<\/strong><\/span>, prenant photos et vid\u00e9os pour les besoins d\u2019un reportage en direct sur la course.<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_2,1_2″ _builder_version=”4.9.4″ _module_preset=”default”][et_pb_column type=”1_2″ _builder_version=”4.8.1″ _module_preset=”default”][et_pb_image src=”https:\/\/wearewisely.com\/wp-content\/uploads\/2021\/11\/Visuals-Wisely-8.jpg” title_text=”Visuals Wisely (8)” align=”center” _builder_version=”4.9.4″ _module_preset=”default” width=”65%”][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.8.1″ _module_preset=”default”][et_pb_image src=”https:\/\/wearewisely.com\/wp-content\/uploads\/2021\/11\/Visuals-Wisely-7.jpg” title_text=”Visuals Wisely (7)” align=”center” _builder_version=”4.9.4″ _module_preset=”default” width=”65%”][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.8.1″ _module_preset=”default”][et_pb_column type=”4_4″ _builder_version=”4.8.1″ _module_preset=”default”][et_pb_text _builder_version=”4.9.4″ text_font=”Montserrat|300|||||||” text_font_size=”16px” text_line_height=”1.8em” link_text_color=”#e0013f” animation_direction=”right” locked=”off”]<\/p>\n

Outre le d\u00e9veloppement de ces outils \u00e9lectroniques, nous nous sommes \u00e9galement engag\u00e9s \u00e0 imaginer et produire<\/strong><\/span> la d\u00e9coration du village (murs de photos, signalisation, etc.), les menus, les tickets boissons et repas et les bracelets. Et quand arriva finalement le jour J, le 20 ao\u00fbt, les personnes pr\u00e9sentes ont pu profiter d\u2019une course palpitante et d\u2019un \u00e9v\u00e9nement VIP de haut vol. Vivement la prochaine \u00e9dition ! <\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.8.1″ _module_preset=”default”][et_pb_column type=”4_4″ _builder_version=”4.8.1″ _module_preset=”default”][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ admin_label=”Footer” _builder_version=”4.9.4″ background_color=”#0b0146″ custom_padding=”||||false|false” global_module=”102″ saved_tabs=”all” collapsed=”off”][et_pb_row column_structure=”1_4,1_4,1_4,1_4″ _builder_version=”4.9.4″ custom_padding=”||0px|||”][et_pb_column type=”1_4″ _builder_version=”4.8.1″ _module_preset=”default”][et_pb_social_media_follow admin_label=”Social Media volgen” _builder_version=”4.9.4″][et_pb_social_media_follow_network social_network=”facebook” url=”https:\/\/www.facebook.com\/wearewiselyBE” _builder_version=”4.4.4″ follow_button=”off” url_new_window=”on”]facebook[\/et_pb_social_media_follow_network][et_pb_social_media_follow_network social_network=”linkedin” url=”https:\/\/www.linkedin.com\/company\/wearewisely” _builder_version=”4.4.4″ follow_button=”off” url_new_window=”on”]linkedin[\/et_pb_social_media_follow_network][\/et_pb_social_media_follow][et_pb_text admin_label=”Tekst” _builder_version=”4.9.4″ text_font=”Montserrat|300|||||||” text_text_color=”#ffffff” text_font_size=”15px” text_line_height=”1.6em” link_option_url=”https:\/\/wearewisely.com\/fr\/politique-de-confidentialite\/”]<\/p>\n

D\u00e9claration de confidentialit\u00e9<\/p>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”3.25″ custom_padding=”|||” custom_padding__hover=”|||”][et_pb_text admin_label=”Title” _builder_version=”4.9.4″ text_text_color=”#ffffff” text_font_size=”14px” header_font=”||||||||” header_text_color=”#ffffff” header_2_font=”Montserrat|500|||||||” header_2_text_align=”center” header_2_font_size=”27px” header_2_line_height=”1.4em” header_3_font=”Montserrat||||||||” min_height=”50px”]<\/p>\n

wisely bv<\/span><\/h3>\n

[\/et_pb_text][et_pb_text _builder_version=”4.9.4″ text_font=”Montserrat|300|||||||” text_text_color=”#ffffff” text_font_size=”15px” text_line_height=”1.6em”]<\/p>\n

Kasteelstraat 6,
8500 Kortrijk – Belgi\u00eb
BE 0690 665 041<\/p>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”3.25″ custom_padding=”|||” custom_padding__hover=”|||”][et_pb_text admin_label=”Title” _builder_version=”4.9.4″ text_font=”||||||||” header_font=”||||||||” header_2_font=”Montserrat|500|||||||” header_2_text_align=”center” header_2_font_size=”27px” header_2_line_height=”1.4em” header_3_font=”Montserrat||||||||” min_height=”50px”]<\/p>\n

CONTACT US<\/span><\/h3>\n

[\/et_pb_text][et_pb_text ul_type=”none” ul_item_indent=”1px” _builder_version=”4.8.1″ text_font=”Montserrat|300|||||||” text_text_color=”#ffffff” text_font_size=”15px” ul_font=”Montserrat|300|||||||” ul_font_size=”16px” ul_line_height=”2em” background_layout=”dark”]<\/p>\n

hello@wearewisely.com
+32\u00a0(0)477 80 33 79<\/p>\n

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Join our community<\/span><\/h3>\n

[\/et_pb_text][et_pb_text ul_type=”none” ul_item_indent=”1px” _builder_version=”4.9.4″ text_font=”Montserrat|300|||||||” text_text_color=”#ffffff” text_font_size=”15px” ul_font=”Montserrat|300|||||||” ul_font_size=”16px” ul_line_height=”2em” background_layout=”dark”]<\/p>\n

Restez inform\u00e9<\/a><\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"

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